Bollywood’s gamble on familiar franchises

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Bollywood in 2025 is witnessing a surge in sequels, driven by a need to revive box office revenues after a 7% decline in 2024. Films like ‘War 2,’ ‘Housefull 5,’ and ‘Baaghi 4’ are set to release, capitalizing on established franchises. While sequels offer financial security, concerns arise about creative stagnation and the need for original content.
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